about
hq was founded with the mission to deliver creative, high performance hair care products that run parallel to fashion, science, art and music.
brands
ELEVEN AUSTRALIA
A lifestyle brand for the young and young at heart with a fresh approach to hair and body care. A multi award-winning range spanning 40 professional products, that do exactly what they say they’ll do
Cruelty-free and PETA approved, ELEVEN Australia products call on high performing natural ingredients for maximum efficiency.
We use simple and uncomplicated product names, which means you know exactly what you’re getting when selecting the right products for you. Want volume? Look no further than our I WANT BODY range. Need hydration? Try our HYDRATE MY HAIR moisture range. Want to tame your frizz? Then check out SMOOTH ME NOW. Been a little hot and heavy on the styling tools or bleach? Then it’s all about REPAIR MY HAIR. Want to keep your blonde hair creamy – not brassy? Then our KEEP MY COLOUR BLONDE range will become your new best friend. There’s truly something for everyone, and the best bit? We have a selection of vegan and gluten-free products to suit all hair types.
GODDESS MAINTENANCE Co.
THE NEWEST CATEGORY IN HAIR CARE: BIOPROTECTION™
With our first ever product, BioTech Blowout™
BioTech Blowout™ uses our proprietary Goddess Molecule™ to protect hair from the inside out. This dual-action molecule creates a lasting defensive barrier that shields and repairs the cuticle and cortex. BioTech Blowout™ is meant to be used in conjunction with all of your favorite products and treatments as an added protective boost for every single client. Whether in the salon or at home, hair is a valuable asset that requires protection.
Powered by the proprietary Goddess Molecule™, this multi-benefit formula protects and strengthens from the inside out while forming a lightweight barrier that shields against heat, pollution, and frizz—ensuring smoother, faster, and longer-lasting blowouts.
KEVIN.MURPHY
Born from the same philosophy as skincare, KEVIN.MURPHY products are weightlessly designed to deliver performance, strength and longevity. Combining hi-tech scientific knowledge with the best natural ingredients available, KEVIN.MURPHY products provide the tools to recreate high-fashion runway looks in the salon or at-home, while always remaining kind to the environment.
When searching the world for ingredients, KEVIN.MURPHY looked for companies with organic growing practices, or ecologically sound wild harvesting techniques to ensure the KEVIN.MURPHY range is of the very highest natural quality. Inspired by the finest ingredients that nature has to offer, the KEVIN.MURPHY range of shampoos, conditioners, treatments and styling products is the ultimate indulgence of high fashion runway looks with the added benefit of naturally beautiful, beneficial ingredients.
Carefully selected vitamins and amino acids that help to repair and thicken the look of hair and restore damaged, split ends. Nourishing moisturising agents from Mango and Murumuru butter that help to smooth the cuticles and soften the hair from root to tip. Extracts from exotic ingredients including, Peruvian Bark, Baobab, Bamboo and Orange Blossom impart weightless moisture, and infuse the hair with their naturally-beneficial goodness. A powerhouse of antioxidants from known natural sources such as, Kakadu Plum, Orchid, Lotus Flower and Desert Lime, help to reduce breakage and assist in repairing the look and feel of chemically damaged hair.
OLAPLEX
Born in the lab. Brought to the chair.
Hair strength starts deep beneath its surface with a series of bonds. Disulfide bonds provide important, molecular-level structure to all hair types and textures. Strong bonds are vital to hair strength, elasticity and flexibility. Increased breakage and fragility is a sign that disulfide bonds have been broken. Our unique OLAPLEX Complete Bond Technology™ works on a molecular level to repair these bonds and restore hair’s strength.
Our patented products formulated with OLAPLEX Complete Bond Technology™ started a science-led revolution in hair care. As the original bond builder, we have over 10 years experience developing products that target the bonds most important to foundational hair health. By reforming and replenishing bonds from cortex to cuticle through molecular-level science, our groundbreaking technology goes far beyond repair to deliver true foundational health and lasting results.
SUGARBEAR PRO
Sugarbear promises to make high quality vitamin products to help you feel better, look better and do better. Be your best self with Sugarbear.
- Vegan
- Cruelty-Free
- Kosher Certified
- Halal Certified
- Efficacious
- Incorporating plant-based ingredients
UNBRUSH
UNTANGLE · UNKNOT · UNDO
THE BRUSH THAT BROKE THE INTERNET
In the ever-evolving world of haircare, FHI Heat has managed to stand out with innovative products that cater to the diverse needs of those seeking impeccable hair styling solutions.
One such remarkable creation is the UNbrush, a game-changing hairbrush that has taken the industry by storm.
Why? Because often people aren’t thinking about the importance of the brush. It’s about the products or the tools. But this brush leads to softer hair that requires less drying time and untangles in a single pass.
REVOLUTIONIZING HAIRCARE
The UNbrush isn’t just a hairbrush; it’s a revolution in the way we care for our hair. Its unique vented cushion design is a game-changer, reducing blow-dry time by a staggering 48%.
This feature alone transforms the hairstyling routine, saving time and minimizing exposure to heat. No more prolonged and damaging blow-drying sessions; the UNbrush streamlines the process while preserving hair health.
UNTANGLING MAGIC
The UNbrush’s ability to untangle hair rapidly and effortlessly has captivated users across the globe.
In fact, some are intentionally teasing their hair to test the brush’s prowess in tackling even the most stubborn knots. Unlike other brushes that might create a mess in the process, the UNbrush delicately smooths out tangled hair, making it a favorite among those with curly hair who have struggled with conventional brushes.